Healthcare Blog of Dr. Remo Aguilar

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social media metrics

Metric Matrix: How should we measure the impact of social media on clinical excellence?

in Medicine/Social Media by

Social media might be a way to improve healthcare. The challenge is to find a metric that will either confirm or dispute this hypothesis

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Part IV: Assigning SMART metrics to social media channels

in Social Media/Training by

Ideally, there should be a standard of metrics to measure each of this social media channels. However, such industry benchmarks have yet to be standardized across a fast changing platform that is social media.  It all boils dow to what or how you (and your advocacy) define key metrics and should be at least “aligned” with…

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Metrics Matrix: Measuring social media success in healthcare

in Social Media by

The scientific community honed us to develop the habit of formulating research strategy and validation tools to measure outcomes. Social media despite being a relatively newcomer to healthcare, should not be an exception. There should be a way of measuring social media’s impact to healthcare or we lose valuable insights into how it played a role in shaping healthcare.

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